Instagram is a giant platform where people explore their interests and build visual relationships. It has millions of active accounts, and its popularity is hard to question.
Establishing relationships with so many customers (people and businesses) and discovering visual inspiration makes it possible to create a vast Instagram for your travel business to market your travel products.
Once you have planned some content and set up a business profile, our following tips will provide you with some information on attracting more Instagram followers for your travel business.
7 Powerful Tips For Attracting More Instagram Followers For Your Travel Business
1. Let Your Content Connect
The content shared is fantastic, especially the photos or video clips essential to get more Instagram followers. This is a visual stage; you need to use imagination to attract everyone.
You can also use photo editing tools to make your pictures and videos just wow! If your budget allows, hire a professional photographer to capture the best view with excellent creativity.
Most importantly, don’t forget to tag the image or video’s location as it is a searchable feature next to the tag.
2. A Unique Identity of Your Business Account
At present, there are thousands of travel Instagram accounts. Now, how can you stand out from all and gain followers for your business? It’s not that difficult. If you have a unique identity and match people’s ideals & values, followers will increase.
Also, it is imperative to understand your target audience. You can also shape your travel business accordingly. It is a workable way to enhance a relationship with your followers.
For example-Condé Nast Traveler became a magazine logo on Instagram. They have amazing and high-quality images with accurate captions if you check their post. Their position usually tells a short story and illustrates a specific lifestyle-related to fantasy.
3. Actively Share Stories
The story function of Instagram is an excellent way to interact, allowing your followers to know more about your business and products. Please use it to promote interactive short films of your travel location. Show user interest activities and engaging views. You can also use storytelling tools to entertain and summarize everything related to the company. Stories are a way for your customers to better understand you and your travel products.
4. Hashtags Have No Boundaries
As you know, hashtags are among the most valuable assets on Instagram. Therefore, one must know how to use hashtags to attract more Instagram followers? Well, first, create a label for your travel company name and use it in all posts.
Run some impressive campaigns to catch the eye of the target audience. Make it engaging for participation and rewards. Promote specific products and enable your customers to use hashtags when sharing their Instagram experiences.
Norwegian Cruise Line is an excellent example-their theme activity #CruiseLikeANorweign has 31,000 posts. These are 31 and half-monthly posts to promote their brand and provide their business visibility on social media platforms.
5. Creative Campaigns
Provide an opportunity for influencers, guest authors, or customers to choose your Instagram account to share multiple Instagram posts within a specified time in an Instagram account that only focuses on your travel products.
The idea is to allow people to share their experience of providing travel on Instagram, thereby arousing their interest and gaining more Instagram followers for their travel business.
Focusing on your travel products will give your followers (and potential customers) a real look beyond writing the product’s actual sales brochure.
6. Followers Engaging Activities
Everyone loves recognition, so you can win your followers by commenting on your posts. Answer all your questions and be fully responsible. People like to know that someone on the other end of the line, so subjective and credible to your followers, is in your favor.
7. Post Frequently
To create the following Instagram and attract more followers for your travel company, you usually have to post high-quality fresh content.
Prepare daily, weekly, and monthly content plans and plan them in the calendar for publishing. Continuous sharing can increase your visibility and let your followers know that you have a lot to offer them.
With time, energy, and insight to gain more Instagram followers, you can do well in your travel business. Instagram is an unstoppable platform to connect with people and gain business. The main gain for travel companies on the platform is to build followers and have an online presence that interacts with followers and curates great content.